Perfecting Your Elevator Pitch

Each week we sit down (virtually) with a group of BRITE portfolio company founders. During this BRITE Happy Hour we learn about their weekly accomplishments and get advice from a different expert. Last week, we had the pleasure of speaking with Courtney Gras. Courtney serves as the Launchpad Director at Techstars. She connects students on […]

Marketing Tips for the Pandemic (and All the Time!)

Last week we sat down with Kat Pestian and Morgan Lasher, partners at Amp Strategy – a branding, communications & marketing firm based in Akron, Ohio. Kat and Morgan had a lot of great ideas on how to handle marketing (especially during the pandemic) and we thought we would pass this information along to you! […]

Eight Things Startups Should Know About AFWERX, the Air Force’s SBIR Program

April 16, 2020 by Reena Karasin View the original article from Greentown Labs here. During a time when the investing forecast is uncertain, the government’s non-dilutive Small Business Innovation Research (SBIR) grants can provide great opportunities for startups to get funding in the door.  This April, Greentown Labs member Inspiralia—which offers “product development as a service” […]

Assistance for Small Businesses and Startups in Light of COVID-19

This time of great adversity has impacted us all in one way or another. With serious shifts to our way of life and business-as-usual alike, small businesses and startups – the people we exist to serve – have been hit especially hard. Many businesses are no longer able to conduct business due to restrictions enacted […]

Six Steps to Starting Your Startup, Step Two: Secure Funding

This post is the second of a six-part series on some recommended steps to launching a startup business. (Here is the first post in the series.) However, there is no one way to start any business, so you should always consult multiple sources and/or authorities on what your business may need before you start it. […]

Six Steps to Starting Your Startup, Step One: Write a Business Plan

This post is the first of a six-part series on some recommended steps to launching a startup business. However, there is no one way to start any business, so you should always consult multiple sources on what your business may need before you start it. What is a Business Plan? In short, a business plan […]

Notable Startups to Come from Incubator Programs

About (Change) Business incubators have churned out a lot of successful startups. While not all startups engaged in incubator programs are successful, some startups have experienced explosive growth from the help of an incubator. You may even be familiar with some startups to have come from incubator programs and the work they’ve done in the […]

How to be the Smartest Person in the Room

Advice for Energy Storage Novices Energy storage is new to me. Occasionally when people ask about my interest and background in energy I can say a few quick anecdotes so that I’m not completely dismissed. I’ve taken more courses than what is godly reasonable on environmental land use law so I know a lot about […]

Incubators and Economic Development

What is Economic Development? Because no single definition of economic development exists, it is typically described in terms of achievable objectives that contribute to the community’s wellbeing in the long run. Common objectives of economic development are the creation of jobs and wealth, and the improvement of quality of life. To meet these and other […]

Batteries vs. Fuel Cells

Batteries and fuel cells are ever popular subjects in the ongoing conversation about how we power the world we live in. They are steadfast becoming important components of the energy chain to power things throughout our daily lives. Despite their rising popularity, many people are yet unaware of the differences between the two, their different […]